Wishes Delivered by UPS
Wishes Delivered – a very good season campaign from...
The Naked Brand
Bloomberg TV a redifuzat in acest week-end filmul The Naked Brand, o poveste despre felul in care corporatiile pot contribui la salvarea planetei si schimbarea de paradigma care a venit in urma dezvoltarilor tehnologice (telefonie mobila,...
Tu cu ce frecventa citesti?
Editia cu numarul 20 a Targului International GAUDEAMUS Carte de Invatatura, organizat de Radio Romania, va avea loc in perioada 20 – 24 noiembrie in Pavilionul Central Romexpo. Targul are urmatoarele tematici si sectiuni: Carte si multimedia...
Etica si lantul valorii
Articol aparut in revista Capital, 28 octombrie 2013. Legea cererii si ofertei este principiul de baza al economiei. Atunci cand exista cerere sau cand cererea este impulsionata prin activitati de marketing si vanzari, se obtine un raspuns aproape...
The NO Project powered by Bancpost
Am lansat anul acesta in Septembrie una dintre cele mai complexe campanii in care am fost implicat in intreaga mea cariera profesionala: The NO Project powered by Bancpost. La prima vedere pare un program de Corporate Social Responsability in zona...
Definitie – Corporate Social Responsibility
Definitia mea pentru Corporate Social Responsibility (CSR): CSR is the company’s sense of responsibility towards the community and environment in which it...
Do you take freedom for granted? Think again!
There are many unsolved issues in the world and there will always be. We live in an imperfect world and things go wrong in many ways. Accepting this simple truth doesn’t mean though to leave things as they are. 23 years ago, I was 17 years...